Google Ads PPC Marketing
Powering New York Businesses with Results-Driven Google Ads
Stop wasting ad spend and start turning clicks into real revenue with Think Shaw.
We are a 100% White Hat, fully Google-Certified pay-per-click agency for New York businesses that boosts your online performance with expertly managed campaigns. Our PPC campaigns reach your ideal customers at the precise moment they’re ready to act - bringing in qualified leads, boosting conversions, and delivering results you can track.
From day one, we’re hands-on: monitoring every metric, optimizing bids, refining keywords, sharpening targets, and fine-tune placements so your ad spend stays efficient and impactful. With over 6,40,000+ ecommerce transactions managed, we bring proven strategies, market insight, and performance-driven expertise to every New York business we work with.
If you’re ready for PPC that actually delivers, Think Shaw is the PPC management agency for New York businesses that understands your market and respects your budget. Start today and watch campaigns turn interest into engagement, leads, and real growth for your New York business.
Top Reasons Think Shaw Leads New York PPC Management
Here’s why companies trust us as their go-to New York PPC agency:
As your NYC PPC agency, Think Shaw customizes every PPC strategy to align with your business goals, target audience, and budget. Over the years, we have successfully managed campaigns across Google Ads, YouTube Ads, and social media platforms, helping businesses increase visibility, generate leads, and boost sales.
To date, our campaigns have generated 8,003 qualified leads from small local businesses to large enterprises, showcasing our ability to deliver tangible results.
Our strength lies in our people. The Think Shaw team comprises over 50 skilled professionals, including experienced PPC specialists, digital marketing strategists, copywriters, and designers, all collaborating to create high-impact campaigns.
Our PPC specialists stay ahead of Google’s ever-changing algorithms, ensuring your campaigns use the latest bidding strategies, targeting methods, and optimization techniques.
PPC is most effective when aligned with broader marketing initiatives. We integrate campaigns with SEO, content marketing, and social media efforts, ensuring consistent messaging and maximizing overall digital marketing impact.
Our PPC campaigns are designed to reach users across desktop, mobile, and tablet devices, ensuring consistent messaging and a smooth user experience across all platforms. In addition to device optimization, we employ smart ad scheduling (dayparting) based on historical performance data, audience behavior, and industry trends.
We also integrate conversion tracking across devices, so every user action, whether on mobile, tablet, or desktop, is accurately captured and attributed. It allows us to refine targeting, optimize bids, and adjust creatives based on real, cross-device performance data rather than assumptions.
Partner badges like Google Cloud, Google Partner, Shopify Partners, Facebook Marketing Partners, and Inc. 5000 are trust signals; they prove credibility, validation, and authenticity.
With over 1,021 client testimonials, our track record proves that clients trust us for honesty and transparency. With Think Shaw, there are no hidden costs or confusing reports, just honest, clear insights that help your business grow.
Ready to run a high-performing Google Ads PPC campaign in New York? Get in touch with Think Shaw today. We know what it takes to win locally.
Find Out How Our PPC Strategies Put NYC Businesses Ahead
Services offered by our PPC agency for NYC businesses include a set of strategic and operational tasks to run paid advertising campaigns on Google. Here’s a breakdown:

Keyword Research & Strategy
Keyword research is the backbone of any successful PPC campaign. Without the right keywords, even the best-designed ads will fail to reach your target audience. Our specialists perform in-depth research using advanced tools and analytics to identify the most relevant, high-performing keywords for your industry.
Our approach includes analyzing search volume, competition, cost-per-click, and user intent to select keywords that attract qualified leads who are ready to take action. Beyond just identifying keywords, we develop a full keyword strategy that segments keywords into targeted ad groups, prioritizes high-value terms, and continuously adapts to market trends.
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Google Ads Management
Our team handles everything from campaign setup to ongoing optimization. We create compelling ad copy and design responsive ad formats across Search, Display, and Shopping campaigns.
We continuously monitor key performance metrics such as click-through rates, conversion rates, cost per acquisition, and Quality Score. By adjusting bids, refining targeting, and leveraging analytics and market trends, our PPC management for New York businesses ensures your ads reach the consumers.
02

Paid Advertising
Paid advertising is essential for businesses in New York looking to gain immediate visibility and attract high-quality leads. Our team designs and manages campaigns according to your budget, carefully considering factors like audience targeting, ad placement, and bidding strategies. We ensure you get the best possible results for every dollar invested by focusing spending on high-performing campaigns and minimizing wasted costs.
Paid Advertising Creates a Ripple Effect!
A peer-reviewed study in Marketing Science titled “Analyzing the Relationship Between Organic and Sponsored Search Advertising: Positive, Negative, or Zero Interdependence” found that running paid ads alongside organic listings led to a 54% jump in total revenue, showing that paid ads don’t “cannibalize” organic results but significantly amplify them.
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Ads A/B Split Testing
Continuous improvement is critical in PPC in NYC, and A/B testing allows us to identify the most effective strategies. We create multiple variations of your ads, experimenting with headlines, copy, visuals, and calls-to-action. Each variation is carefully tested against the others, and performance metrics are analyzed to determine the most successful approach. This constant testing and refining of ads ensures campaigns remain optimized.
04

Conversion Rate Optimization (CRO)
CRO focuses on turning the traffic you already receive into paying customers. Our specialists analyze user behavior, study engagement patterns, and identify friction points that prevent conversions. We then implement changes to website design, copy, layout, and user experience to increase the likelihood of conversion. It may include improving navigation, simplifying forms, adjusting content placement, and enhancing visual elements.
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Landing Page Conversion
A major advantage of our PPC agency for New York businesses is our expertise in landing page conversion. We design conversion-optimized landing pages that guide visitors from ad clicks to completed actions. This is accomplished by combining persuasive and action-oriented language with user-friendly design, pages that load quickly, and mobile optimization measures. We help reduce bounce rates and maximize conversions.
Did You Know?
A 2022 paper in Marketing Science & Inspirations studied that well-optimized landing pages achieved conversion rates as high as 50%, while poor ones were around 5%.
06

Content Writing
Finally, our content writing services provide the foundation for every successful PPC campaign. We deliver compelling ad copy, persuasive landing page content, and engaging social media posts that align with your brand voice. SEO-friendly, well-crafted content ensures that your message resonates with your audience, drives clicks, and converts potential customers into loyal clients.
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Could PPC Marketing Be the Key to Growing Your Business?
Let’s see how NYC PPC can be a shortcut to the customers who are ready to buy-
Get Seen Instantly
PPC ads appear at the top of search results on platforms like Google the moment your campaign goes live. This immediate visibility puts your business in front of people actively searching for your products or services. According to HubSpot, 90% of internet users see Google ads, and these ads can boost brand awareness by up to 80%.
Reach the Right People
Unlike traditional advertising, PPC allows precise targeting. As noted by HubSpot. Nearly 47% of global purchases happen online, and PPC ensures your ads reach the right audience based on:
- Keywords and search intent
- Demographics (age, gender, income)
- Devices and browsing behavior
Maximize ROI with Smart Budget
With PPC, you only pay when someone clicks your ad, and Google’s tools let you set budgets, adjust bids, and focus spend on top-performing campaigns. This precise control over your marketing spend helps businesses achieve impressive results. HubSpot reports Google PPC ads can deliver an ROI of up to 200%.
Track, Analyze, and Optimize
Every element of a PPC campaign is trackable. The Key metrics like:
- Click-through rate (CTR)
- Cost per conversion
- Return on ad spend (ROAS)
- Impression share
Dominate Your Local Market
Local pay-per-click New York campaigns attract nearby customers effectively. Location-based targeting, call extensions, and neighborhood-specific ads can drive foot traffic to stores, appointments to service centers, or leads to your website, focusing on the exact areas your audience lives and works.
Scale Fast and Stay Flexible
Unlike SEO, PPC isn’t affected by algorithm changes. Pay-per-click advertising in New York can scale quickly, whether increasing ad spend during peak seasons, launching new products, or expanding to new NYC locations. Instant adjustments mean your marketing keeps pace with business growth.
Frequently Asked Questions
Yes. Our PPC agency for New York businesses targets boroughs, ZIP codes, and hyperlocal neighborhoods, including Manhattan, Brooklyn, Queens, Bronx, and Staten Island, based on your ideal customer profile.
We do PPC campaign management for NYC businesses, whether yours is overspending or underperforming. Our team can audit it, restructure it, and optimize it for better ROI.
Most campaigns go live within 3–7 days after onboarding, strategy planning, and asset creation.
Absolutely. We specialize in high-competition industries like law, real estate, healthcare, home services, and finance. Our campaigns focus on strategic keyword bidding, compelling ad copy, and conversion-focused landing pages to stand out.
PPC provides immediate traffic; SEO builds long-term visibility. Most NYC businesses benefit from a combination of both, but PPC can absolutely stand alone and generate leads instantly.



