SEO

SEO For Dermatologists

SEO For Dermatologists: How To Acquire & Retain Patients Online

Most patients search online before choosing a dermatologist, whether for acne treatment, cosmetic procedures, or chronic skin conditions. If your clinic doesn’t appear on the first page of search results, your potential patients are going to book appointments with competitors who do. And that’s the reason why SEO for dermatologists becomes essential. They can help …

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How To Measure And Maximize Your AI Visibility?

Online visibility is undergoing a major shift. Traditional SEO still plays a role, but the way people look for information is changing as AI platforms become a primary starting point for research. According to Semrush, over 2.5 billion questions are asked every month just with ChatGPT. It is also predicted that AI-driven traffic will surpass …

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ChatGPT vs. DeepSeek

ChatGPT vs. DeepSeek | The Biggest AI Showdown of 2025

The AI battlefield is heating up. OpenAI’s ChatGPT, a dominant force in natural language processing, now faces stiff competition from China’s DeepSeek, an ambitious contender revolutionizing efficiency, cost, and logic-driven AI applications. But which model truly leads the race? While ChatGPT thrives in creativity, conversational fluency, and multimodal integration, DeepSeek challenges the norm with superior …

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Using GA4 to Track User Behavior Across Devices: Best Practices

A new version of Google’s web analytics technology, called GA4 (Google Analytics 4), was released in 2020. By offering a more sophisticated measurement methodology that concentrates on user activity rather than just sessions, it represents a substantial upgrade over the previous edition, Universal Analytics. Better cross-device and cross-platform user activity tracking is made possible by …

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Getting Started with GA4: A Beginner’s Guide to the Latest Version of Google Analytics 2023

Google has introduced GA4 with some upgraded features to observe user behavior better than the Universal Analytics System. As announced, the advanced Google Analytics 4 will replace conventional Analytics from July 1, 2023.  Referred to as the most influential update ever, GA4 has been launched with advanced tracking and data collection abilities, having major features …

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